Profile
Hi, I’m Kunal, an Associate Creative Director and Copywriter, based in London with a decade of experience across Europe and Asia. I've honed my craft at global agencies, start-ups and in-house teams, earning industry recognition along the way. My multicultural upbringing in India, Germany, and Canada and background as a radio host for Tabula Rasa in Canada has shaped my ability to connect with diverse audiences. I’m known for being culturally attuned, inquisitive by nature, and a positive team player.

Experience
I have developed integrated campaigns for a diverse range of clients, including blue-chip brands and have led initiatives focused on social good, including work for the United Nations. I'm comfortable working both across teams and independently. My expertise spans ideation, scriptwriting, tone of voice, content development, creative strategy, UX copywriting, mentorship and cross-functional collaboration.


Skills
Copywriting ~ Creative Direction ~ Brand Campaigns ~ Creative Strategy ~ Social Media ~ Print ~ OTT ~ UX Copywriting ~ Voice & Tone development ~ Editorial Writing ~ TV Scripts ~ Short Films ~ Presentation ~ Collaboration ~ Start-ups ~ Information Architecture ~ Ghostwriting.


Work Experience
Currently freelancing at: Bloomberg, Swire Properties, Sky TV, Meander.so.

Expedia, London
Ogilvy, Singapore
Edelman Digital, Hong Kong
Leo Burnett, Hong Kong & Shanghai
Wieden + Kennedy, Shanghai
OneBigAgency, Amsterdam
R/GA, San Francisco
Saatchi & Saatchi, New York
Ogilvy, Paris

Accolades & Publications
D&AD / Eurobest Young Creatives Finalist / Leo Burnett Star Reacher Award / Creativity Pick of the Day / AdFest / One Show / Spikes / Cannes Mobile shortlist / Edelman Global Cannes Winner / Time Magazine / Huffington Post / Fast Company / PSFK